The State of Influencer Marketing in the Beauty Industry
Beauty is one of the leading sectors to have embraced influencer marketing. One of the main reasons for this is that beauty is incredibly visual, and influencer marketing (and, indeed,…
Behind the Influencer Pay Gap in the Beauty Industry
Three years ago, Cynthia Victor was a junior in college, going to class virtually and living life like any ordinary student. Now, the Sri Lankan Tamil is a beauty influencer,…